The foundation of creating a business identity and marketing it is to first make sure the company's name, address, phone number and description can be found on Search Engines, online Yellow Pages, Social Networks, 411 Directory Assistance and Mobile/GPS navigation devices.
These local business searches are driven by databases of such listings, NOT from Website information.
These listings are becoming more important now that Search Engines and Mobile services deliver localized information based on knowledge of where you are when you conduct a Web search.
Sophisticated Web users know that you can submit listings directly to several of the larger Search portals, but this is time-consuming, complicated and few experts know all the places where the data needs to go. Unlike Web search, which is dominated by Google, searches for businesses are more likely to happen on other sites and Mobile phones. Even fewer experts know the tricks in dealing with 800-numbers, P.O.Box numbers and non-traditional phone lines.Even managing all the fees required for most of these can be a seemingly logistical nightmare. That's why it is very important that you choose marketer/promoter carefully to manage these things.
For example, My company becomes for you a single entry point where you can create enhanced business profiles and that data gets distributed to all major outlets including (but not limited to) :
Is your marketing dollars going to a company that is CURRENT&CERTIFIED in this and the emerging technologies to not only do this but to OPTIMIZE the listings and to peak and maintain your organic listings?
Do you (or your current company) even have the time to do this? We can :-)
Is ALL the info imputed to all these services and search engines accurate? : Our clients data is continually scanned and monitored for inaccuracies.
These local business searches are driven by databases of such listings, NOT from Website information.
These listings are becoming more important now that Search Engines and Mobile services deliver localized information based on knowledge of where you are when you conduct a Web search.
Sophisticated Web users know that you can submit listings directly to several of the larger Search portals, but this is time-consuming, complicated and few experts know all the places where the data needs to go. Unlike Web search, which is dominated by Google, searches for businesses are more likely to happen on other sites and Mobile phones. Even fewer experts know the tricks in dealing with 800-numbers, P.O.Box numbers and non-traditional phone lines.Even managing all the fees required for most of these can be a seemingly logistical nightmare. That's why it is very important that you choose marketer/promoter carefully to manage these things.
For example, My company becomes for you a single entry point where you can create enhanced business profiles and that data gets distributed to all major outlets including (but not limited to) :
- Search Engines such as Google, Yahoo, Bing
- Online Yellow Pages (Superpages, Yellowpages, YellowBook)
- Social Networks such as Yelp
- Portals and Guides such as AOL MapQuest, CitySearch
- Cell Phones and Mobile (BlackBerry and iPhone)
- 411 Directory Assistance
- In-Car GPS Navigation and Telematics such as OnStar, TomTom and the like.
Is your marketing dollars going to a company that is CURRENT&CERTIFIED in this and the emerging technologies to not only do this but to OPTIMIZE the listings and to peak and maintain your organic listings?
Do you (or your current company) even have the time to do this? We can :-)
Is ALL the info imputed to all these services and search engines accurate? : Our clients data is continually scanned and monitored for inaccuracies.
- Make sure to distribute to ALL major Search Engines
- Update anytime needed
- Saves time and effort by not having to register in dozens upon dozens of sites
- Make sure you listed with enhanced data, have more ways to be found
- Listings are consistent in detail across all sites, get higher ranking than those with duplicate or erroneous listings
- Start implementing augmented reality and layered mobile landing pages,coupons and offers to INSTANTLY bring in more customers/leads as needed.